UK shoppers top online spending league

Shoppers in the UK spend more online per person than those from any other country in the world.

Shoppers in the UK spend more online per person than those from any other country in the world.Analysis from Internet World Germany found that British shoppers spend an average of £1,050 a year, followed by the US, with £1,001. German shoppers came in third place, each spending an average of £915 via the internet each year.

Within Germany, found the analysis, the top 10 online retailers generate more than a third of total ecommerce sales. Amazon Amazon is the most popular online shop, with sales put at more than £4.9 billion, while fashion retailers Otto and Zalando recorded sales of almost £1.5 billion and £659 million respectively. Online accounts for 15.3% of total retail sales, excluding food.

“The average ecommerce spend per head spend in Germany is not far off UK and US levels,” said Saskia Müller, head of Internet World Germany. “With domestic and international online brands continuing to understand what’s important to German consumers and adding value to their services, there’s a lot of room for growth in an already mature market.”

However in the UK mobile’s share of visits to UK retail sites has increased to 64%.

Smartphone shopping is now the default for  U.K. shoppers with 64% of all website visits to retailers last year coming from mobile devices, according to digital market intelligence company, SimilarWeb.

The study revealed that on average 64.54% of visits to all online retail sites in the U.K last year were via mobile phones, compared to 35.46% for desktop. This reflected a further 2.63% increase for mobile’s market share in the online U.K retail market last year.

The UK now has a bigger share of mobile phone shopping than the U.S (55%), Germany (43%) and France (35%).  However India remained the standout leader for mobile shopping, with a 65% share, over desktop, last year.

On average, across 2015, all of the most popular 10 UK retail sites, including Amazon, eBay and Argos, registered a bigger share of visits from mobile, compared to desktop visits (see below).

The shift to mobile also represented a retail challenge — while on average U.K desktop visitors browsed 12.4 pages per session in 2015, this dropped to 7.3 pages when sites were visited via smartphones.

Similarly, on desktop, UK shoppers spent  7.21 minutes on an average retail site viewed from desktop last year, dropping  to an average of 5 minutes and 5 seconds on a mobile device.

The UK is now a European leader in mobile shopping, far ahead of France, and Germany.

So, if you want to increase your website’s online and mobile sales then please contact us NOW or ring us on 01242 521967 now to see how we can help you to make money as well!
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Website Design Cheltenham adds Stroud Valleys Credit Union

Website Design in Cheltenham has added Stroud Valleys Credit Union to our roster of clients.

Website Design in Cheltenham has added Stroud Valleys Credit Union to our roster of clientsStroud Valleys Credit Union has had a website for a number of years, but is was not responsive ie will not work across various screens ie computers, notepads and smart phones- and was very difficult for the Credit Union to update.

So they asked us to see if we could help them- which was naturally a pleasure.

We drew up a rough list of requirements which helped the Union draw up a comprehensive content brief.

After presenting a creative template we converted the whole website into a WordPress format. This means that the site is now fully complaint with Google’s Mobile Compatibility tool- as well as being easily able to be updated with their latest news and content changes as required by the Financial Conduct Authority (FCA)- who regulate them.

After the Credit Union’s management reviewed our redesign results we then provided access and training to key staff members so that they can progress the site on their own- without the need for costly and slow third parties to effect the updates- as well as keeping on the right side of the regulatory authorities.

So, if you want a great ranking website which works on all screens- computers, macs, notepads, smart phones and iPods please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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Website Design Cheltenham completely rebuilds Andy Turvey site

Website Design in Cheltenham has completely rebuilt the voiceover artist Andy Turvey’s site for him.

Website Design in Cheltenham has completely rebuilt the voiceover artist Andy Turvey's site for him

As a long term client of Website Design in Cheltenham the voice over artist Andy Turvey is given regular monthly reports on where his site is ranking on Google for various agreed keyword phrases. As do all of our clients as a courtesy service.

Around Easter time- after Google’s new algorithm process review which now promotes responsive ie will work on tablets, smart phones. computers and pods we advised Andy that his site was slipping down the first page of Google.

Accordingly we drew up a list of requirements for him for his new site and Andy helpfully provided some new content for the revamped site.

We started off by rebranding his site from a colourful site to a cleaner, sharper black, white and grey scheme.

Which meant that we had to create a new logo for him. As the site is eponymous it made sense to feature Andy in the logo. So we devised and created a new cartoon logo for him.

Building on this we then transferred his site- which was a series of standalone pages into a WordPress format- which allows us not only to be responsive, but also search engine optimised with the added set of options to add extra facilities and features.

One of the advantages of WordPress is that if it is used properly it can “grow” the number of pages which can get ranked in Google. So for example Andy’s site had 25 pages. The site now has more than twice that number now cached in Google.

And the client’s view of his new site? ” The website is now PERFECT! Just what I wanted! My life is now complete!”

So, if you want a great ranking website which works on all screens- computers, macs, notepads, smart phones and ipods- please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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Website Design Cheltenham crafts new Craft Tex site

Website Design Cheltenham has been asked to craft a new site for Craft Tex.

Website Design Cheltenham crafts new Craft Tex siteThe Website Design in Cheltenham team are delighted to have been asked by the award winning Floortex group of companies to create a global Craft Tex group of websites to help them develop and sell their trademark pending Bubbalux crafting products.

We have been working with Floortex for over a decade on a number of projects and websites so this new business opportunity is a great example of a happy client asking us to help them with yet another project.

Craft Tex’s Bubbalux is a totally new, unique and highly versatile range of craft boards ideally suited to a wide range of craft & hobby and model making activities.

Everyone will love creating with this multi-purpose craft board which is now available in a wide range of bright, vibrant colours.

Manufactured in the UK from specially formulated foam PVC this unique material is completely safe and non-toxic.

The colour runs all the way through the material for perfect colour match edging. It’s really easy to work with and can be cut, die-cut, embossed, routered, glued, bonded, painted and decorated. It can also be heat bent to shape!

With Bubbalux Ultimate Craft Board the creative options are endless!!

The websites will all be search engine optimised and responsive so that all sizes of screens will be able to see the content.

Initially the sites will be informative with social media multi media interactive elements- with the aim of developing them in the future to become multi language sales transactional once business taxation and distribution issues are completed.

So, if you want help with building your websites and improving your global business’s processes and sales- please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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