Website Design Cheltenham bags Jack Straws Baskets

Website Design in Cheltenham has bagged Jack Straws Baskets.

Website Design in Cheltenham has bagged Jack Straws Baskets.Website Design in Cheltenham has been asked by Jack Straws Baskets to help them improve their online business.

The Jack Straws Baskets website has recently been mase responsive and secured with an SSL (Secure Socket Layer) and although it has some pretty good optimisation and Google product keyword rankings according to the owner Susie Banforth it could do with a little sprinkling of our gold dust.

Accordingly we went through our usual routine with any new client: although we know where we want to be, we have to work out exactly where we are to be able to best plot the road map forward. Not only because we are not always where we think we are, but it also gives us a benchmark against which to measure our progress.

We therefore provided a detailed listing of all of the product keyword phrase results and worked out the exact number of new visitors to the website.

Armed with this knowledge we are working on improving the search engine optimisation (SEO) of the key pages including the main product pages.

In addition we are building appropriate links to attract greater credibility to the site and build news stories along the way- which will also bulk the site up and keep Google happy in the long term.

So, if you want to get your website top of Google and increase your online business’s traffic, sales and profits then please contact us NOW or ring us on now to see how we can help you to make money as well!
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Website Design vital for helicopter trainers

Website Design Cheltenham is “vital” for Gloucestershire helicopter trainers James Kenwright.

Website Design Cheltenham is "vital" for Gloucestershire helicopter trainers James Kenwright. Two years ago James Kenwright approached us at Website Design Cheltenham to help him build a new site for his business of training helicopter pilots based at Staverton, Gloucestershire airport.

Whilst James had over twenty years experience of training helicopter pilots to pass thier PPL(H), he had always worked for others. Now he wanted to run his own training business.

He also knew that the a website would be the most profitable and practical way to build his business- so he needed someone who was very search engine optimisation (SEO) savvy.

The natural way to find a seo expert was to search Google- which is how he found us. But our SEO expertise was only part of his process- he wanted a local business which could understand his approach- and in whom he could trust and depend.

So after a couple of meetings together we were hired and I’m pleased to say that we have both grown from strength to strength since.

At our annual review meeting recently James commented “Simon has been absolutely vital to my business. We depend on our website to generate new business for us and we have been profitable every single month since my business was formed.”

“Every month we get new applications and new approaches so our business is growing and they are all coming from our website- so Simon’s SEO expertise is pivotal to our business. I’m happy to call them part of the James Kenwright Helicopter Training team.”

Praise indeed!

So, if you want to increase your business and your website’s sales then please contact us NOW or ring us on 01242 521967 now to see how we can help you to make money as well!
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UK shoppers top online spending league

Shoppers in the UK spend more online per person than those from any other country in the world.

Shoppers in the UK spend more online per person than those from any other country in the world.Analysis from Internet World Germany found that British shoppers spend an average of £1,050 a year, followed by the US, with £1,001. German shoppers came in third place, each spending an average of £915 via the internet each year.

Within Germany, found the analysis, the top 10 online retailers generate more than a third of total ecommerce sales. Amazon Amazon is the most popular online shop, with sales put at more than £4.9 billion, while fashion retailers Otto and Zalando recorded sales of almost £1.5 billion and £659 million respectively. Online accounts for 15.3% of total retail sales, excluding food.

“The average ecommerce spend per head spend in Germany is not far off UK and US levels,” said Saskia Müller, head of Internet World Germany. “With domestic and international online brands continuing to understand what’s important to German consumers and adding value to their services, there’s a lot of room for growth in an already mature market.”

However in the UK mobile’s share of visits to UK retail sites has increased to 64%.

Smartphone shopping is now the default for  U.K. shoppers with 64% of all website visits to retailers last year coming from mobile devices, according to digital market intelligence company, SimilarWeb.

The study revealed that on average 64.54% of visits to all online retail sites in the U.K last year were via mobile phones, compared to 35.46% for desktop. This reflected a further 2.63% increase for mobile’s market share in the online U.K retail market last year.

The UK now has a bigger share of mobile phone shopping than the U.S (55%), Germany (43%) and France (35%).  However India remained the standout leader for mobile shopping, with a 65% share, over desktop, last year.

On average, across 2015, all of the most popular 10 UK retail sites, including Amazon, eBay and Argos, registered a bigger share of visits from mobile, compared to desktop visits (see below).

The shift to mobile also represented a retail challenge — while on average U.K desktop visitors browsed 12.4 pages per session in 2015, this dropped to 7.3 pages when sites were visited via smartphones.

Similarly, on desktop, UK shoppers spent  7.21 minutes on an average retail site viewed from desktop last year, dropping  to an average of 5 minutes and 5 seconds on a mobile device.

The UK is now a European leader in mobile shopping, far ahead of France, and Germany.

So, if you want to increase your website’s online and mobile sales then please contact us NOW or ring us on 01242 521967 now to see how we can help you to make money as well!
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Dangers of shopping on non https websites

We wanted to highlight the dangers of shopping on non secure- non https websites.

We wanted to highlight the dangers of shopping on non secure- non https websitesWebsite Design Cheltenham was amazed to come across an otherwise reputable site that didn’t encrypt it’s potential customers’ details.

With cyber hacking happening on a daily basis with the likes of Talk Talk, JP Morgan and Wetherspoons all being victims of abuse we thought that every company with a website was taking it’s customers’ data securely.

Not only is this a moral requirement- it is a legal requirement here in the United Kingdom. You could be liable for a fine by the Data Comissioner to the tune of £500,000. How happy is that at Christmas time?

Things to look for in a secure website

When visiting a website that asks for sensitive information such as credit card numbers or passwords,  is verifying that any information you enter on this site is transmitted and stored properly. Once your information is entered online, it is transmitted as plain text for anyone to intercept. To avoid this, make sure that the website is encrypted over a secure connection.

  • HTTPS

One such sign to look for is in the URL of the website. A secure website’s URL should begin with “https” rather than “http”. The “s” at the end of “http” stands for secure and is using an SSL (Secure Sockets Layer) connection. Your information will be encrypted before being sent to a server.

  • THE LOCK ICON

Another sign to look for is the “Lock” icon that is displayed somewhere in the window of your web browser- usually by the URL in your browser.

  • GREEN ADDRESS BAR

Some SSL certificates also activate the green address bar – a visual reminder about an especially secure connection.

A recent survey shows that while some people don’t necessarily know which security signs to look out for, nearly all associate the green address bar with a secure connection.

In fact, 85% of web users state they wouldn’t buy through a website where they weren’t certain their data was being transferred securely.

This illustrates how important it is to have clear and visible security settings so customers will click the “Buy Now” button with confidence.

So, if you want to increase your non secure website’s sales by 600% then please contact us NOW or ring us on 01242 521967 now to see how we can help you to make money as well!
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Website Design Cheltenham wins Broad Oak Furniture

Website Design in Cheltenham has been asked to help the Broad Oak Furniture site.

Website Design in Cheltenham has been asked to help the Broad Oak Furniture siteThe Stroud online furniture business Broad Oak Furniture has asked Website Design in Cheltenham to help them increase their online sales from their site.

Having been referred by another of our happy clients to Richard Andrews the Sales Director- we sat down and reviewed their current site with a view of working out their current situation to enable us to help them going into the future.

Without giving out confidential information, it became clear from looking at Google’s analysis that there are search engine optimisation issues.

Nothing calamitous, but enough to cause issues with their rankings. Consequently we have agreed a course of actions and activities which will expect will boost their rankings- as well as to improve the sales conversions when people do actually find the site.

So, if you want a great ranking website which makes you money please contact us now or ring us on 01242 521967 now to see how we can help you to make money as well!
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Craft Tex picks Website Design in Cheltenham

FloorTex has picked Website Design Cheltenham to create thier new Craft-Tex.co website.

FloorTex has picked Website Design Cheltenham to create thier new Craft-Tex.co website.Here at Website Design in Cheltenham have been helping FloorTex for a number of years with various websites over the years so we are chuffed to have been asked to help Steve and James Bull at Floortex create another sites for them.

Floortex manufactures and supplies products, worldwide, to major office products dealers, wholesalers, internet retailers and high street stores. A first choice for thousands of customers since 2002, we continue to provide new solutions, unbeatable value and outstanding customer service.

They have an unrivalled range of floor protection products offering the enduring quality to safeguard every floor, chair, doorway and desk, keeping high traffic areas cleaner and safer, for longer.

Always looking to innovate FloorTex have come up with and developed another new product for the craft market which protects tables, surface tops and desks from knives, paint and inks.

So we are in the process of creating and designing a site that will build on their world leading product- and sell around the world. Which we hope to launch next month in seven languages.

So, if you want help with your new website and making it a top ranking website for attracting new customers and new business from around the world- please contact us now or ring us on 01242 521967 now to see how we can help you make money.

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My Marketing Stuff helping businesses

My Marketing Stuff- the one stop shop SME business development portal is now official.

My Marketing Stuff helping businessesAt a meeting today at the offices of APT Marketing in Cheltenham, the official legal papers were signed to create My Marketing Stuff.

My Marketing Stuff is a conglomeration and amalgamation of the online marketing expertise of Simon Dye of Website Design Cheltenham,  the IT expertise of James Ecendance and John Pratt of Frank Domains and the marketing and business development expertise of Angela and Victoria Petkovic- Short from APT Marketing.

My Marketing Stuff is designed to help Small and Medium Enteprises (SMEs) as a “one stop shop” where a business can create, design, host and build all of their marketing and branding elements in one place.

My Marketing Stuff will initially launch with four products- the basics of any business: domain name registrations, website hosting and design,  logo design and email marketing.

The intention is to create a clear process so that the pricing is simple and straightforward with a pick n mix choice of services.

The official launch is possibly as soon as next month. So keep your eyes and ears peeled!